+ good timing for me! Meet the brand new Blue Apron with extra flexibility and an a la carte mannequin that’s so handy! This put up is sponsored by Blue Apron. Use the code KATHEATS to get 50% off your first two orders
When you’ve been round right here for some time, you realize I’ve used Blue Apron on and off since 2020. Through the years, it’s been a type of companies I come again to throughout particularly busy seasons or when a must delegate meal planning to another person’s mind! We have been common subscribers for years, and I’ve at all times cherished Blue Apron as the perfect stability of gourmand, portion measurement, and recipe varieties. With my current life change, I paused my subscription and have been winging dinners a bit extra – till just lately once I discovered a couple of la carte ordering!
What’s Modified with the New Blue Apron?
Final 12 months Blue Apron quietly rolled out a main re-brand — and actually, the timing couldn’t be higher for my life proper now. The most important change? Blue Apron is now not subscription solely!
Can You Order Blue Apron And not using a Subscription?
As an alternative of getting to enroll in weekly packing containers, now you can order meals à la carte, everytime you need them. Meaning no strain to get a field each single week — you may order for the weeks you really want assist with dinner.
For me, that is enormous. Cooking for one appears very completely different than cooking for a household, and my weeks aren’t at all times predictable. The weeks when I’ve the boys all weekend, we undoubtedly devour far more meals! Mazen and I’ve began cooking collectively extra, and Blue Apron recipes are really easy for us each to observe. Once I’m alone, I are likely to have extra easy dinners. Until I’m having pals over, after which Blue Apron made cooking for 4 utilizing an Assemble & Bake recipe really easy!
You Can Nonetheless Save by Subscribing
When you do just like the rhythm of a subscription, Blue Apron nonetheless presents one — and also you’ll get a reduction if you subscribe, which makes the meals cheaper general.
I admire that that is now optionally available as an alternative of required. You possibly can:
- Order one-off meals if you want flexibility
- Or arrange a subscription for months you realize can be busy and get monetary savings doing it
It feels far more customizable than it was.
Extra Meal Choices (and Much less Prep When You Need It)
One other factor that’s modified with the re-brand is the number of meals obtainable. Blue Apron has expanded properly past the traditional “cook-from-scratch” meal kits.
Now you’ll discover:
- Conventional Meal Kits – pre-portioned elements and step-by-step recipes
- Assemble & Bake meals – recipes that come collectively rapidly with little or no prep (MY FAVORITE TYPE!)
- Dish – ready meals which are able to warmth and revel in for nights when cooking simply isn’t taking place
I like having the ability to combine and match relying on my week. Some nights I need to cook dinner and unwind within the kitchen; different nights I need dinner for one on the desk quick.
How I’m Utilizing the New Blue Apron Proper Now
One of many first occasions I actually appreciated this new flexibility was once I hosted a pal dinner. I ordered Blue Apron for that particular week so I didn’t need to stress about what number of parts to plan, a raffle with a recipe, or add extra grocery buying. The Assemble & Bake meals are so nice, and I simply did some simple prep and put them within the oven when company arrived.
A Few of My Previous Blue Apron Posts
Last Ideas
When you tried Blue Apron years in the past and bounced off as a result of the subscription felt like an excessive amount of, this new model is price one other look. The recipes nonetheless really feel considerate and elevated, however the way in which you order is far more relaxed and real looking.
For the place I’m in life proper now — cooking for one, balancing flexibility with comfort — this re-brand appears like precisely what I want. And I like that I can preserve it in my again pocket for the weeks once I need dinner to be just a bit simpler.
Need to Strive the New Blue Apron?
When you’re curious to strive Blue Apron’s new, extra versatile strategy, you need to use the code KATHEATS to get 50% off your first two orders. It’s an effective way to check out just a few meals — whether or not that’s for a busy workweek, a internet hosting occasion, or simply to strive one thing new — with out committing to something long-term.
